It all started with a Portuguese soap packaging from the first half of the 20th Century. The 5 uppercase letters that spell NAZARÉ were sufficient to drive the creation of this design.
Nazaré fits in a semi-serif category and it has a large contrast. It works outstandingly in display use specially in the bolder weights that have even more contrast. The regular weights have a more moderate contrast and an overall less extravagant design, fitting best in the typographical conventions. this provides a better render in text use.
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